Liability Insurance Australia :: News
SHARE

Share this news item!

Driving App in Focus: Safer Roads Through Tech-Savvy Incentives

Driving App in Focus: Safer Roads Through Tech-Savvy Incentives

Driving App in Focus: Safer Roads Through Tech-Savvy Incentives?w=400

The information on this website is general in nature and does not take into account your objectives, financial situation, or needs. Consider seeking personal advice from a licensed adviser before acting on any information.

Technology is reshaping how we approach road safety, and AAMI, a subsidiary of Suncorp, has taken a significant leap with its driver-focused rewards program.
The initiative has reportedly succeeded in fostering better driving habits among participants.

Available on the AAMI mobile application, this innovative program allows the insurer to evaluate users’ driving habits, delivering feedback and suggesting ways to enhance safety on the road. Policyholders receive a safety score after each trip—taking into account factors like speed and smoothness in driving—and are rewarded for making strides in their scores.

Suncorp’s data, collected since 2022, indicates promising results: approximately 39% of users have improved their safety scores with sustained app usage. Impressively, among those initially marked with "low" scores, over half have shown noticeable progress.

The key improvements noted include smoother turning, gentler braking, steadier acceleration, and reduced phone use—all crucial elements contributing to safer driving practices.

Mary Kennedy, a spokesperson for AAMI, emphasized the initiative’s educational goal. “The app provides users with feedback on a trip level to highlight driving events which occur and provide tips to improve,” she explained. Participants can also earn badges for mastering particular safe driving behaviors, helping to incentivize improvement over time.

Kennedy acknowledges the burden driver distractions play on road safety, pointing out that rear-end collisions are the most prevalent type of claim over the last ten years. She noted these crashes often stem from a mix of impatience and inattentiveness behind the wheel.

“We want to be a leading voice for safer roads,” Kennedy stated. “Investing in a tool like AAMI Driver Rewards allows us to understand the driving behaviours that lead to accidents and use the insights to encourage road safety in the community.” This initiative highlights a merger of modern technology with safety education, potentially reducing accidents.

The potential knack for blending fun and learning in this app has also been praised by Kristy Ross, a clinical psychologist at the Black Dog Institute. “By incorporating rewards, challenges and progress tracking, it transforms behaviour change into a fun experience (not dissimilar to gaming) and users are incentivised to continue their progress over time,” Ross remarked.

Beyond personal benefits, AAMI’s app is also being utilized in collaborative efforts with New South Wales' State Insurance Regulatory Authority, aiming to evaluate the driving skills of over 500 young individuals, focusing on increased safety and responsible driving habits through its telematics feature.

The evolving landscape of driver-focused technology remains a promising pathway to reinforce safe driving practices. AAMI's initiative, as highlighted in the original article, exemplifies the strategic use of technology to mitigate risks and potentially change safety dynamics on the road.

Published:Monday, 9th Dec 2024
Author: Paige Estritori

Please Note: We do not endorse any specific products or companies. Some content is sourced from third parties, including press releases, and may not be independently verified for accuracy or completeness.

Share this news item:

Insurance News

Bupa's 2026 Health Insurance Premiums to Rise by 4.8% from April
Bupa's 2026 Health Insurance Premiums to Rise by 4.8% from April
06 May 2026: Paige Estritori
Bupa Australia has announced a 4.8% increase in health insurance premiums, effective from April 1, 2026. This adjustment, approved by the Federal Health Minister, reflects the rising costs associated with healthcare services and the growing demand for medical treatments. - read more
Suncorp's Strategic Reinsurance Placement Spurs 10% Share Price Surge
Suncorp's Strategic Reinsurance Placement Spurs 10% Share Price Surge
06 May 2026: Paige Estritori
Suncorp has successfully secured up to AU$2.4 billion in reinsurance protection over a five-year period, leading to a significant 10% surge in its share price. This strategic move aims to cap natural hazard costs in approximately 90% of scenarios, thereby enhancing the company's fiscal 2026 growth outlook. - read more
IAG Achieves AU$505 Million Net Profit in First Half of FY26
IAG Achieves AU$505 Million Net Profit in First Half of FY26
06 May 2026: Paige Estritori
Insurance Australia Group (IAG) has reported a net profit after tax of AU$505 million for the first half of the 2026 financial year, demonstrating resilience in the face of severe seasonal weather events. This performance underscores the company's robust financial management and strategic initiatives aimed at maintaining stability. - read more
Suncorp's Strategic AU$2.4 Billion Reinsurance Agreement
Suncorp's Strategic AU$2.4 Billion Reinsurance Agreement
06 May 2026: Paige Estritori
Suncorp, a leading Australian general insurer, has recently secured a substantial reinsurance agreement valued at up to AU$2.4 billion over five years. This strategic move is designed to cap natural hazard costs in approximately 90% of scenarios, thereby enhancing the company's financial resilience against unforeseen events. - read more
ACCC Scrutinizes IAG's Proposed Acquisition of RAC Insurance
ACCC Scrutinizes IAG's Proposed Acquisition of RAC Insurance
06 May 2026: Paige Estritori
The Australian Competition and Consumer Commission (ACCC) has announced an in-depth Phase 2 review of Insurance Australia Group's (IAG) proposed acquisition of RAC Insurance. This decision stems from concerns that the merger could substantially lessen competition in Western Australia's insurance market, particularly in the supply of motor vehicle and home and contents insurance. - read more


Business Insurance Articles

How Public Liability Insurance Can Save Your Business During a Crisis
How Public Liability Insurance Can Save Your Business During a Crisis
Public liability insurance is designed to protect your business from financial loss if you are found liable for causing injury or property damage to a third party. This type of insurance covers legal costs and any compensation claims that might arise from accidents or incidents involving your business operations. - read more
Common Myths About Public Liability Insurance Debunked
Common Myths About Public Liability Insurance Debunked
Today, we're diving into the world of public liability insurance, a crucial topic for anyone running a small business or working as a self-employed professional in Australia. - read more
Public Liability Insurance Claims: What to Expect and How to Prepare
Public Liability Insurance Claims: What to Expect and How to Prepare
Public liability insurance is a type of insurance policy that provides coverage for businesses and individuals against claims made by third parties for injuries or damages sustained while on their property or as a result of their activities. - read more
Q&A: Common Questions Australian Business Owners Have About Public Liability Insurance
Q&A: Common Questions Australian Business Owners Have About Public Liability Insurance
Public liability insurance is a crucial aspect of managing risk for businesses in Australia. This type of insurance covers costs associated with claims made against a business for property damage or personal injury caused during business operations. - read more
Key Benefits of Comparing Public Liability Insurance Rates for Australian Businesses
Key Benefits of Comparing Public Liability Insurance Rates for Australian Businesses
As an Australian business owner, you face numerous financial risks daily. Accidents can happen at any time, whether it's a slip and fall on your premises or damage caused by your products or services. These incidents can lead to costly legal actions that may put significant strain on your business finances. - read more


Start Here !

Start here!

Cover Amount:
Postcode:
All quotes are provided obligation-free by a participating broker from our national referral partner network. We respect your Privacy.

Knowledgebase
Insurance Premium:
The periodic amount paid for the purchase of insurance.